: /n Lead Generation is responsible for developing and executing strategies to identify, attract, and nurture potential customers. This role ensures a steady pipeline of qualified leads for the sales team through multi-channel campaigns, data-driven insights, and close collaboration with marketing and sales. /n Key Responsibilities: /n /n
Strategy Development: Design and implement lead generation strategies across digital, social, email, and offline channels.

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Market Research: Analyze target markets, customer segments, and competitor activities to identify prospects.

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Campaign Management: Plan, execute, and optimize lead generation campaigns to maximize ROI.

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Lead Qualification: Establish processes for lead scoring and qualification to ensure quality leads are passed to sales.

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CRM Management: Maintain and update CRM systems (e.g., Salesforce, HubSpot) for accurate lead tracking and reporting.

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Collaboration: Work closely with sales and marketing teams to align lead generation efforts with business objectives.

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Performance Analysis: Monitor KPIs, prepare reports, and recommend improvements for continuous growth.

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Innovation: Stay updated on emerging trends, tools, and technologies to enhance lead generation effectiveness.

/n /n Educational Qualifications /n BE+ MBA/ PGDM or MBA/ PGDM /n Experience Level (If applicable) /n /n
Bachelor's degree in Marketing, Business, or related field.

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2+ years of experience in lead generation, demand generation, or digital marketing.

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Robust knowledge of CRM systems and marketing automation tools.

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Kannada and Tamil language is a must

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📌 Lead Generation Executive Bengaluru
🏢 Manipal Technologies
📍 Bengaluru