Position: Marketing Executive

Post :- 01

Department: Marketing

Location: Lucknow, Uttar Pradesh

Experience: 1–3 Years

Qualification: MBA in Marketing / PGDM in Marketing

Employment Type: Full-Time

Work Mode: On-site

Job Summary

We are looking for a dynamic and result-oriented Marketing Executive with an MBA in Marketing and 1–3 years of relevant experience. The candidate will be responsible for planning and executing marketing campaigns, generating leads, conducting market research, managing digital marketing activities, and supporting brand-building initiatives.

Key Responsibilities

- Plan and execute marketing campaigns across online and offline channels.
- Generate and nurture leads through digital, social media, field and other marketing activities.
- Conduct market and competitor research to identify new business opportunities.
- Manage social media platforms and coordinate content creation and publishing.
- Support SEO, Google Ads, Meta Ads, email marketing and other digital marketing initiatives.
- Monitor campaign performance and prepare weekly/monthly marketing reports.
- Coordinate with the Sales, Design, Content and Business Development teams.
- Maintain marketing databases, lead trackers and CRM records.
- Assist in organizing promotional activities, events and customer engagement programs.
- Track KPIs such as leads,



conversions, engagement, campaign ROI and customer acquisition.
- Develop marketing presentations, proposals and promotional materials.
- Stay updated with market trends, customer behavior and emerging marketing tools.

Required Skills
- MBA/PGDM in Marketing.
- 1–3 years of experience in marketing, digital marketing, brand management or lead generation.
- Robust communication and presentation skills.
- Good knowledge of MS Excel and PowerPoint.
- Understanding of SEO, SEM/PPC, social media marketing and lead generation.
- Basic knowledge of Google Analytics, Google Ads and Meta Ads is preferred.
- Strong analytical and problem-solving abilities.
- Good interpersonal skills and ability to coordinate with multiple teams.
- Creative, proactive and target-oriented approach.

Key Performance Indicators (KPIs)
- Number and quality of leads generated.
- Lead-to-conversion ratio.
- Campaign performance and ROI.
- Website/social media traffic and engagement.
- Customer acquisition and brand visibility.
- Timely completion of marketing campaigns and reports.

Pay: ₹9,968.23 - ₹30,716.91 per month

Benefits

- Cell phone reimbursement
- Flexible schedule
- Paid sick time
- Provident Fund

Work Location: In person

📌 Marketing Executive (Lucknow)
🏢 Mtech Innovation
📍 Lucknow