Micron ERP | EdTech · School Management Software:

Location: Mohali, Chandigarh (Field / On-Ground)

Type: Full-Time

Salary: ₹10,000–15,000/month +per school onboarding

About Micron ERP

Micron ERP is building school management software for private schools across Punjab and India — helping principals, teachers, and admins run their institutions digitally. We are an early-stage EdTech startup growing fast across Punjab, and you will work directly with our founding team and Marketing Head to build Micron ERP's brand presence from the ground up.

About This Role

We are looking for a creative, strategic, and execution-focused Marketing & Content Specialist to join our growing team. You will own content creation, campaign execution, and brand communication across all channels — helping Micron ERP build credibility with school principals, administrators, and education decision-makers across India.

This is a high-ownership role — you won't be maintaining someone else's playbook, you'll be helping build it. If you love creating content that actually drives results, can write for both LinkedIn and WhatsApp, and understand how to market to a non-tech audience like school principals — this role is for you.

What You Will Do

Content Strategy & Creation

Create compelling content across formats — blog posts, social media, emailers, WhatsApp messages, case studies, and one-pagers

Write content that speaks directly to school principals, directors, and administrators in a language they understand and trust

Develop a consistent brand voice for Micron ERP across all channels

Create Punjabi and Hindi content for regional school outreach campaigns

Campaign Planning & Execution

Plan and execute digital marketing campaigns targeting private schools across Punjab and India





Run email and WhatsApp outreach campaigns to school prospect lists

Coordinate with the BD team to create supporting collateral — pitch decks, school brochures, objection handling scripts

Track campaign performance and optimise based on open rates, click rates, and lead quality

Brand & Social Media

Manage Micron ERP's LinkedIn, Instagram, and Facebook presence

Create content that builds credibility with school decision-makers — success stories, product features, EdTech insights

Grow our school principal audience organically through consistent, value-driven content

Monitor competitor activity and identify content gaps and opportunities

Case Studies & Success Stories

Interview onboarded schools and create compelling case studies

Document school transformation stories — before and after Micron ERP

Turn case studies into multiple content formats — social posts, emailers, blog articles, sales collateral

BD Team Support :

Create pitch decks, product one-pagers, and demo scripts for the BD team

Develop objection handling content and school-specific messaging

Build and maintain a content library for the sales team to use in school outreach

Analytics & Reporting

Track and report on content and campaign performance monthly

Use data to identify what content resonates most with school decision-makers

Provide actionable insights to improve campaign effectiveness

What We Are Looking For:





2–4 years of experience in marketing, content strategy, or brand communication ✅

Strong English writing skills — clear, concise, and persuasive ✅

Hindi and Punjabi writing ability — strong advantage for regional school outreach ✅

Experience creating B2B marketing content — case studies, emailers, pitch decks ✅

Comfortable working in a fast-paced startup environment with minimal hand-holding ✅

Self-motivated with robust attention to detail and ability to manage multiple projects simultaneously ✅

Familiarity with tools like Canva, Google Workspace, Mailchimp or similar ✅

Prior experience in EdTech, SaaS, or school-facing industry is a strong advantage

MBA or relevant postgraduate qualification preferred but not mandatory

Requirements

2–4 years of experience in marketing, content strategy, or brand communication ✅

Strong English writing skills — clear, concise, and persuasive ✅

Hindi and Punjabi writing ability — strong advantage for regional school outreach ✅

Experience creating B2B marketing content — case studies, emailers, pitch decks ✅

Comfortable working in a fast-paced startup environment with minimal hand-holding ✅

Self-motivated with strong attention to detail and ability to manage multiple projects simultaneously ✅

Familiarity with tools like Canva, Google Workspace, Mailchimp or similar ✅

Prior experience in EdTech, SaaS, or school-facing industry is a strong advantage

MBA or relevant postgraduate qualification preferred but not mandatory

Pay: ₹10,000.00 - ₹15,000.00 per month

Benefits

- Leave encashment
- Paid sick time

Work Location: Hybrid remote in Chandigarh, Chandigarh (Chandigarh)

📌 Marketing and Content Specialist (Chandigarh)
🏢 Micron School Erp
📍 Chandigarh