Key Responsibilities

- Lead and manage qualitative and quantitative market research studies across automotive categories.

- Design and execute consumer segmentation studies, exploratory research, product clinics, and post-launch evaluations.

- Collaborate with Brand, Product Planning, and Business teams to identify research objectives and develop effective research briefs.

- Translate business challenges into research solutions and recommend appropriate methodologies.

- Partner with and manage external research agencies to ensure quality, timelines, and cost efficiencies.

- Analyze research findings and synthesize large volumes of data into meaningful consumer insights.

- Develop compelling narratives and presentations for senior stakeholders.

- Build and maintain a repository of consumer insights and market intelligence.

- Recommend actionable business strategies based on research outcomes.

Desired Candidate Profile

Experience

- 6 to 9 years of experience in Market Research, Consumer Insights, Customer Research, or related functions.

- Solid hands-on experience in qualitative research methodologies.

- Experience in managing external research agencies and vendors.

📌 Market Research Manager (Mumbai)
🏢 Talent Hired-the Job Store
📍 Mumbai