23 Aug
|
Schbang
|
Mumbai
Senior Media Buyer (Performance Marketing) /n Location: Mumbai /n Experience: 3+ Years /n Employment Type: Full time /n /n /n About the Rol /n eWe are looking for a highly analytical and execution-focused Senior Media Buye r to manage and optimize performance marketing campaigns across multiple digital advertising platforms. The ideal candidate will have hands-on experience in campaign execution, tracking implementation, optimization, and reporting while driving measurable business outcomes for clients /n /n .
/n Key Responsibiliti /n /n
esPlan, launch, manage, and optimize campaigns acros s Meta, Google Ads, LinkedIn Ads, Snapchat Ads, and X A d
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s.Own campaign execution from setup to optimization, reporting, and scalin
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g.Ensure accurate campaign setup, audience targeting, budget allocation, tracking, and quality check
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s.Monitor performance and optimize campaigns to improve KPIs such a s CPA, ROAS, CTR, Conversion Rate, and Lead Quali t
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y.Implement and validate tracking throug h Google Tag Manager, GA4, Meta Pixel, Conversion API, and Google Ads Conversion Tracki n
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g.Troubleshoot campaign, tracking, and platform-related issue
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s.Ensure compliance with advertising policies and platform guideline
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s.Create and maintain reporting dashboards usin g Looker Studio, Excel, Google Sheets, or similar too l
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s.Analyze campaign performance and provide actionable recommendation
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s.Collaborate with creative, strategy, analytics, and account management team
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s.Present campaign performance insights and recommendations to stakeholders and client
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s.Stay updated with platform changes, ad products, and industry best practice
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/n Requireme /n /n
nts3+ years of experience in Performance Marketing / Media Buy i
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ng.Robust hands-on experience wi th Meta Ads, Google Ads, LinkedIn Ads, Snapchat Ads, and X A
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ds.Expertise in audience targeting, bidding strategies, attribution models, and campaign optimizati
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on.Strong understanding of tracking, pixels, tags, conversion APIs, and analytics too
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ls.Experience creating reports and dashboar
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ds.Excellent analytical, troubleshooting, and problem-solving skil
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ls.Solid communication and stakeholder management abiliti
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es.High attention to detail and ability to manage multiple campaigns simultaneous
/n /n ly.
📌 Senior Media Buyer Performance Marketing Mumbai
🏢 Schbang
📍 Mumbai