Job Summary:
We are looking for a Digital Marketing Specialist to plan, execute, and optimize online marketing campaigns that increase brand awareness, website traffic, leads, and sales.
Key Responsibilities:
Manage SEO, SEM, social media, email, and paid advertising campaigns.
Create and publish engaging digital content.
Monitor campaign performance and prepare reports.
Optimize campaigns to improve ROI and lead generation.
Conduct market and competitor research.
Requirements:
Bachelor's degree in Marketing or a related field.
2+ years of digital marketing experience.
Knowledge of SEO, Google Ads, social media marketing, and analytics tools.
Robust communication and analytical skills.
Skills: SEO, PPC, Social Media Marketing, Content Marketing, Email Marketing, Google Analytics, Campaign Management.