Job Description:

We are seeking a highly driven and experienced
Manager – Influencer Marketing & Partnerships
to lead and scale our influencer marketing initiatives across multiple platforms including Instagram, Facebook, YouTube, Snapchat, and more. This role demands a strategic thinker who can manage end-to-end influencer campaigns, build strong creator relationships, and deliver data-backed performance insights.

Key Responsibilities:
- Influencer Strategy & Selection
:
- Identify, research, and vet potential influencers across platforms, aligning with brand goals and audience segments.
- Partnership Development & Negotiation
:
- Lead influencer outreach, build partnerships, negotiate contracts, and finalize deliverables to ensure mutually beneficial collaborations.
- Campaign Execution & Management
:
- Oversee and ensure smooth execution of influencer campaigns—from onboarding to content delivery and post-campaign analysis.
- Relationship Management
:
- Develop and maintain long-term relationships with influencers and creator networks to foster trust and loyalty.




- Performance Monitoring & Analytics
:
- Track and monitor live campaigns, ensuring deliverables are met and performance metrics are in line with KPIs. Compile reports, engagement data, and campaign insights.
- Cross-functional Collaboration
:
- Work closely with creative, brand, and strategy teams to align influencer content with overall marketing objectives.
- Industry & Trend Analysis
:
- Stay up to date with platform updates, creator trends, and emerging opportunities to keep campaigns fresh and culturally relevant.
- Reporting & Presentations
:
- Prepare campaign reports, presentations, and case studies that showcase campaign impact and learnings.

Qualifications & Requirements:
- 5+ years of experience in influencer marketing or digital partnerships, preferably in a fast-paced media or agency setting.
- Proven ability to lead influencer campaigns from ideation to execution.
- Strong negotiati

📌 Head of Influencer Marketing (Mumbai)
🏢 VidUnit
📍 Mumbai