1. Role Objective To ensure accurate, compliant, and conversion-driven product catalog management across all e-commerce channels (marketplaces and D2C), while maintaining alignment with medical device regulations, brand positioning, and business growth priorities.

This role is critical in enhancing product discoverability, ensuring zero-error listings, and enabling seamless coordination between Sales, Marketing, and Operations.

2. Role Context

- Managing catalog across Amazon, Flipkart, Q-Commerce platforms, and D2C website
- Handling a diverse medical consumables portfolio (e.g., ORS, hygiene, healthcare products)
- Operating in a high-accuracy environment where incorrect product information can impact compliance, customer safety, and brand trust
- Supporting a rapidly scaling e-commerce business

3. Key Responsibilities A. Product Listing & Catalog Management

- Create, upload, and manage product listings across all marketplaces and D2C platforms
- Ensure 100% accuracy in:

a) Product titles and descriptions b) Specifications (critical for medical usage) c) Ingredients, usage instructions, and disclaimers
- Manage SKU mapping, variations, and parent-child relationships
- Ensure timely go-live of new SKUs aligned with product launches

B. Catalogue Optimization & Conversion Enhancement

- Optimize listings using SEO-driven keywords relevant to healthcare and consumer search behavior
- Improve product visibility through:

a) Keyword enrichment b) Backend search terms c) Structured content updates
- Coordinate with Marketing for:

a) Product images (clinical clarity + consumer appeal) b) A+ content / enhanced brand content c) Infographics explaining usage and perks
- Continuously refine listings to improve conversion rate and customer understanding

C. Compliance & Quality Control

- Ensure all listings comply with:

a) Marketplace guidelines b) Medical product labeling norms (where applicable)




- Validate critical information such as:

a) Expiry details (if required) b) Usage instructions c) Product claims (avoid overstatement)
- Identify and resolve:

a) Suppressed listings b) Compliance flags c) Content mismatches D. Pricing, Promotions & Consistency

- Update pricing, discounts, and offers across all platforms
- Ensure uniformity of pricing and content across:

a) Amazon b) Flipkart c) Q-commerce platforms d) D2C website
- Support campaign execution (festive sales, healthcare awareness campaigns, etc.)
- Minimize pricing errors and ensure real-time updates

E. Data Management & Reporting

- Maintain:

a) Master catalog sheets b) Listing trackers c) SKU-wise status dashboards
- Monitor key catalog health indicators:

a) Active vs inactive SKUs b) Error/suppression rate c) Content completeness
- Share periodic reports with E-commerce Head for decision-making
- Ensure version control and structured data management practices

4. Key Skills & Competencies

Functional Skills

- Strong hands-on experience in marketplace cataloging (Amazon, Flipkart mandatory)
- Understanding of healthcare/medical product listing nuances (preferred)
- Working knowledge of SEO for product listings
- Familiarity with bulk upload templates and backend tools

Behavioral Competencies

- High attention to detail (critical for medical category)
- Ownership mindset with accountability for accuracy
- Strong coordination and stakeholder management skills
- Ability to work under pressure and tight timelines

Technical Skills

- Advanced proficiency in MS Excel (mandatory)
- Basic analytical ability to interpret listing performance
- Familiarity with catalog tools / CMS / marketplace dashboards

5. Educational Qualification

- Graduate in any discipline
- Preferred: Marketing / E-commerce / Life Sciences background

6. Experience

- 2-4 years of relevant experience in e-commerce catalog management
- Prior exposure to healthcare / FMCG / medical devices will be an advantage

📌 E Commerce Executive (Mumbai)
🏢 Ascent Meditech
📍 Mumbai