LinkedIn B2B Lead Generation Consultant (Freelance / Contract)
About Analytix:
Analytix is a fast-growing qualified services organization providing IT Services, Managed IT Services, Data & Analytics, Accounting, and Business Support Solutions to clients across the US market.
We are looking for a results-driven LinkedIn B2B Lead Generation Consultant who can help us identify, engage, and generate qualified opportunities with decision-makers across our target industries.
Position Overview:
This is a hands-on, performance-oriented consulting role focused exclusively on B2B lead generation through LinkedIn . The consultant will be responsible for developing outreach strategies, building prospect pipelines, engaging decision-makers, and booking qualified meetings for our sales and business development teams.
Key Responsibilities:
Develop and execute LinkedIn-based lead generation campaigns for:
- IT Services
- Managed IT Services
- Business Support Services
Identify target accounts and key decision-makers across US and other focus markets. Leverage LinkedIn Sales Navigator and other prospecting tools to build targeted lead lists.
Engage with decision-makers such as:
- CIOs
- CTOs
- IT Directors
- VPs of Technology
- COOs
- Operations Leaders
- Business Owners
- CFOs
Qualify prospects based on predefined ICP and lead qualification criteria. Generate and schedule meetings for the Business Development and Sales teams.
Maintain accurate lead and campaign tracking within CRM systems.
Analyze campaign performance and continuously optimize outreach strategies to improve conversions.
Provide weekly updates on pipeline creation, response rates, meetings booked, and opportunities generated.
Required Experience:
- 5+ years of B2B Lead Generation experience.
- Proven success generating meetings and sales opportunities through LinkedIn.
- Strong expertise with LinkedIn Sales Navigator.
- Experience selling or generating leads for:
- IT Services
- Managed IT Services (MSP)
- Technology Consulting
- Outsourcing Services
- Business Process Services
- Understanding of US and international B2B markets.
- Experience working with senior stakeholders and decision-makers.
- Excellent written communication and outreach skills.
Preferred Skills:
- Account-Based Marketing (ABM)
- Cold Outreach Strategy
- CRM Management
- Pipeline Development
- Demand Generation
- Market Research
- Lead Qualification
- Sales Intelligence Tools