We are looking for a Digital Marketing Specialist who can take ownership of our social media presence, content planning, branding, paid campaigns, and digital growth initiatives.
Key Responsibilities
- Plan and manage social media content calendars across Instagram, Facebook, LinkedIn and other relevant platforms.
- Handle regular social media posting, scheduling and content coordination .
- Develop content ideas aligned with the brand, campaigns and business objectives.
- Maintain and strengthen brand identity and online presence .
- Plan, launch and optimize Google Ads and Meta Ads campaigns .
- Monitor campaign performance, leads, CPL, CTR, conversions and ROI.
- Coordinate with designers, video editors and content teams to execute campaigns.
- Conduct basic competitor and market research to identify new content and advertising opportunities.
- Implement and monitor SEO strategies — knowledge of on-page SEO, keyword research and technical SEO will be an advantage.
- Work with a React.js-based website for basic SEO/content-related updates and coordinate with developers where required.
Requirements
- 2+ years of experience in digital marketing.
- Strong understanding of Social Media Marketing and Content Planning .
- Hands-on experience with Google Ads and Meta Ads .
- Good understanding of branding and digital content.
- Ability to create and manage structured content calendars .
- Analytical mindset with the ability to understand campaign performance and optimize accordingly.
- SEO knowledge is a strong plus.
- Experience working with or understanding React.js websites will be an added advantage.
- Good communication, creativity and ownership of work.
What We’re Looking For Someone who is not just a social media coordinator , but can understand the complete digital marketing funnel — from content and branding → paid campaigns → website traffic → leads → conversions .
Interested? Apply now or call on +91 (phone hidden) and be part of our growing team.
📌 Digital Marketing Specialist (Sahibzada Ajit Singh Nagar)
🏢 Alliance Media Labs
📍 Sahibzada Ajit Singh Nagar
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