Job Role

- Digital Marketing Executive

Digital Marketing Campaigns

- Plan and execute digital marketing campaigns across social media, Google, and other online platforms.

- Develop and implement marketing strategies to increase brand awareness and generate leads.

- Monitor campaign performance and optimize campaigns to achieve business objectives.

- Manage paid advertising campaigns through Google Ads, Meta Ads, and other platforms.

Social Media Management

- Manage and maintain company social media accounts.

- Create and publish engaging and relevant social media content.

- Coordinate with designers and content creators for marketing materials.

- Monitor audience engagement, comments, and campaign performance.

- Stay updated with the latest social media trends and marketing practices.

Lead Generation

- Generate qualified leads through online marketing activities.

- Plan and execute lead-generation campaigns.

- Monitor lead quality and campaign conversion rates.

- Coordinate with relevant teams for effective lead follow-up.

SEO & Website Management

- Improve website visibility and search engine rankings through SEO activities.

- Monitor website traffic and user engagement.

- Identify opportunities to improve website performance and organic reach.





- Use analytics tools to track website and campaign performance.

Email & WhatsApp Marketing

- Plan and execute email marketing campaigns.

- Manage WhatsApp marketing campaigns for customer engagement and lead generation.

- Track campaign responses, engagement, and conversions.

- Maintain proper records of marketing campaigns and results.

Market Research & Reporting

- Monitor competitors' digital marketing activities.

- Track market trends and identify recent digital marketing opportunities.

- Prepare weekly and monthly digital marketing performance reports.

- Analyze campaign data and provide insights for improvement.

Education

Job Requirements

- Bachelor's degree in Marketing, Business, or a related field.

Technical Skills

- Google Analytics

- Digital Marketing Tools

- Lead Generation

- Email Marketing

- WhatsApp Marketing

Additional Skills

- Strong communication skills.

- Good content-writing skills.

- Ability to work independently.

- Ability to meet deadlines and manage multiple campaigns.

- Knowledge of Canva or Photoshop is preferred.

- Digital marketing certification is an added advantage.

- Experience in lead-generation campaigns is preferred.

📌 Digital Marketing Executive, Sector 36 (Chandigarh)
🏢 JobTrade
📍 Chandigarh