Job Role: Digital Marketing Executive

- Plan, execute, and optimize digital marketing campaigns to increase brand awareness, lead generation, and sales.

- Monitor campaign performance and implement strategies to improve ROI.

- Conduct keyword research and implement SEO strategies.

- Optimize website content, meta tags, and other on-page SEO elements.

- Improve website visibility and search engine rankings.

- Manage SEM/PPC campaigns, including Google Ads.

- Monitor advertising budgets, bids, conversions, and campaign performance.

- Create, schedule, and manage engaging social media content.

- Manage company profiles on Facebook, Instagram, LinkedIn, and X.

- Respond to customer comments, messages, and social media interactions.

- Develop blogs, articles, email newsletters, website content, and other marketing materials.

- Coordinate with designers and content creators to develop digital content.

- Design and execute email marketing campaigns.

- Segment target audiences and analyze email campaign performance.

- Track website traffic and user behavior using Google Analytics and other analytics tools.

- Prepare performance reports covering traffic, leads, conversions, CTR, and ROI.

- Analyze campaign data and recommend improvements.

- Develop strategies to attract, engage, and convert potential customers.

- Optimize landing pages and lead capture forms to improve conversions.

- Update and maintain website content regularly.

- Ensure the website is user-friendly, mobile-responsive,



and performance-optimized.

- Conduct market research and analyze industry trends.

- Monitor competitor activities and identify recent digital marketing opportunities.

- Maintain consistent brand messaging across all digital channels.

- Support online reputation management and brand-building activities.

- Collaborate with Sales, Design, Content, and Product teams.

- Coordinate with external agencies and vendors whenever required.

Key Areas

Digital Marketing Campaigns

- Campaign planning and execution

- Campaign optimization

- ROI monitoring

Seo &

- Sem

- Keyword research

- On-page SEO

- Website ranking improvement

- Google Ads / PPC

- Budget and bid management

Social Media Management

- Content creation and scheduling

- Facebook, Instagram, LinkedIn, and X management

- Audience engagement

Content &

- Email Marketing

- Blogs and articles

- Website content

- Email newsletters

- Email campaign management

Analytics &

- Reporting

- Google Analytics

- Website traffic analysis

- Lead and conversion tracking

- CTR and ROI reporting

Lead Generation &

- Website Management

- Lead generation strategies

- Landing page optimization

- Lead capture forms

- Website content management

Market &

- Brand Management

- Competitor research

- Market trend analysis

- Brand messaging

- Online reputation management

Collaboration

- Coordination with sales, design, content, and product teams

- External agency and vendor coordination

📌 Digital Marketing Executive, Jeedimetla (Hyderabad)
🏢 JobTrade
📍 Hyderabad