Digital Marketing Associate

Company: KARCO | Karishma Marine Solutions Pvt. Ltd.

Location: Mumbai, Maharashtra

Experience: 2+ Years

Employment Type: Full Time

Department: Marketing

Work Mode: On Site

About KARCO

KARCO is a global leader in digital maritime training and competency solutions, committed to enhancing the skills, knowledge and competencies of seafarers worldwide.

Our culture is built on continuous learning, innovation, problem-solving, transparency and accountability. We deliver reliable, high-quality digital solutions that empower maritime professionals and shipping companies to build stronger, safer and more competent teams.

About the Role

We are looking for a Digital Marketing Associate to support KARCO’s digital growth across global markets.

The role will focus on SEO, website optimisation, social media, email marketing, organic lead generation, digital campaigns, analytics and AI enabled marketing.

Key Responsibilities

- Execute SEO and website optimisation activities including keyword research, on-page optimisation, competitor analysis, internal linking and website updates
- Manage social media activities across LinkedIn, Instagram, X, Facebook and YouTube
- Plan social media calendars and coordinate with Studio & Content team
- Plan and execute email campaigns and newsletters
- Support organic lead generation and coordinate with the Business Development team
- Monitor website, SEO, social media and email performance
- Prepare regular performance reports and provide data driven recommendations
- Use AI tools for marketing research, analysis, ideation and workflow optimisation
- Stay updated with AI driven search, Generative Engine Optimisation (GEO) and emerging digital marketing trends

Skills & Qualifications
- Bachelor’s degree in Marketing, Digital Marketing, Mass Media, Business Administration or related field




- 2+ years of experience in Digital Marketing
- Good knowledge of SEO, social media and email marketing
- Working knowledge of Google Analytics and Google Search Console
- Understanding of B2B digital marketing and organic lead generation
- Basic knowledge of CRM platforms
- Familiarity with AI tools for digital marketing
- Good analytical, communication and coordination skills
- Strong attention to detail and ability to manage multiple tasks
- Knowledge of Canva or similar tools

Good to Have
- B2B, SaaS or technology marketing experience
- Experience with international audiences
- Knowledge of SEMrush, Ahrefs or similar SEO tools
- Experience with Zoho Campaigns, Zoho CRM or other Zoho platforms
- Maritime, shipping or logistics industry experience

What We’re Looking For A proactive, organised and data driven professional who takes ownership, learns continuously and is interested in using digital marketing, AI and emerging technologies to drive growth. Why Join KARCO?
- Work with a global digital maritime training and competency solutions company
- Gain international B2B digital marketing exposure
- Work across SEO, social media, email marketing and organic lead generation
- Gain exposure to AI and emerging digital technologies
- Collaborate with Marketing, Business Development, Studio and Content team
- Grow your career in a specialised global industry

How to Apply If you are passionate about digital marketing, technology and AI and want to contribute to the digital growth of a global maritime brand, we would love to hear from you.

Apply now and become part of the KARCO team [email protected]

Job Type: Full time

Pay: ₹25,000.00 - ₹50,000.00 per month

Education

- Bachelor's (Required)

Experience:
- Digital marketing: 2 years (Required)
- SEM: 1 year (Required)
- SEO tools: 1 year (Required)
- Google Analytics: 1 year (Required)

Willingness to travel:
- 100% (Required)

Work Location: In person

📌 Digital Marketing Associate (Andheri East)
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