Company Description MRIKAND is a home-grown fashion brand based in Lucknow, dedicated to weaving culture into contemporary clothing. The company specializes in designing and manufacturing Indian hand-embroidered pieces that incorporate modern elements and silhouettes. MRIKAND focuses on preserving traditional craftsmanship while making it accessible and appealing to today’s customers.

Team members collaborate closely with artisans and designers to deliver distinctive, high-quality garments. The brand offers a creative, growth-oriented environment for professionals interested in fashion, culture, and brand building.

Role Description The Business Development Manager role at MRIKAND is a full-time, on-site position based in Lucknow. In this role, the individual will identify and pursue new business opportunities, including partnerships with boutiques, retailers, and online platforms, to expand market reach.

Responsibilities include developing and implementing sales strategies, managing key client relationships, conducting market research, and tracking performance against growth targets.

The Business Development

Manager will collaborate with the design, production, and marketing teams to align business plans with product launches and brand positioning. The role also involves representing the brand at events and meetings, negotiating contracts,



and preparing regular business reports and forecasts for leadership.

Qualifications

- Candidates should possess strong business development and sales skills, including opportunity identification, lead generation, and deal negotiation.
- Candidates should possess market research and analysis skills to understand customer preferences, competitive landscape, and fashion industry trends.
- Candidates should possess relationship management and communication skills to build and maintain partnerships with clients, vendors, and stakeholders.
- Candidates should possess strategic planning and organizational skills to develop growth plans, set targets, and manage multiple initiatives.
- Candidates should possess basic proficiency in using CRM tools, spreadsheets, and presentation software to manage pipelines and report performance.
- Relevant experience in fashion, apparel, or retail business development is highly beneficial, especially in ethnic or fusion wear segments.
- A bachelor’s degree in Business, Marketing, Fashion Management, or a related field is preferred, along with the ability to work in office in Lucknow.
- Ability to work collaboratively in a fast-paced environment, with a focus on ethical practices, inclusivity, and respect for artisan-led craftsmanship.

📌 Business Development Manager (Lucknow)
🏢 MRIKAND
📍 Lucknow