Company Description:

Acepoint Media is a global performance advertising agency that helps businesses acquire more customers and scale revenue with data-driven campaigns. We partner with brands across multiple industries to deliver high-impact creatives, cutting-edge strategies, and measurable results.

Role Description:

We are hiring a Creative Strategist to own the full creative process - from avatar development to brief writing, performance analysis, and iteration planning. This is a full-time remote role, reporting directly to the CMO.

This role is not about making ads look good. It is about understanding why ads work, testing hypotheses systematically, and building a creative system that compounds performance over time. You will not do any editing - that part sits with our design team. Everything else in the creative process is yours to own.

Key Responsibilities:

- Research customer avatars, pain points, and competitor ad angles
- Write structured creative briefs with clear hypotheses and defined test variables
- Direct designers on hook direction, tone, visual approach, and ad structure
- Write scripts and ad copy as required
- Analyse creative performance data via reporting tools.
- Extract specific, actionable insights from test results
- Plan and prioritise weekly test batches using the single-variable testing principle
- Build iteration plans from winning creatives

Qualifications:





- 3-5 years of experience in creative strategy or a related field
- Strong understanding of direct response advertising - hooks, avatars, angles, CTAs
- Analytical mindset - able to read data and form a explicit next hypothesis
- Excellent written English - your briefs must be clear and unambiguous
- Organised and process-driven - you maintain systems, not just produce one-off work
- We are open to training the right person - attitude and thinking matter more than job title history

Compensation & Benefits:

- Salary: INR 35,000 - 70,000 / month based on skills and experience
- Work Hours: 12:00 PM - 8:00 PM IST
- 100% remote - work from anywhere in India
- Structured onboarding with clear SOPs and training materials
- Team Environment: Collaborative team working on large-scale digital creative production

System & Internet Requirements:

- Windows/Mac with minimum Intel i5 or equivalent processor
- SSD storage preferred
- 8GB RAM minimum (16GB recommended)
- High-speed internet: 30 Mbps download / upload or above

How to Apply:

If this role sounds like the right fit, please complete our short application form. Include your resume, any relevant work samples, and a short written response (200-300 words) describing a piece of advertising you think works well and explaining why.

📌 Ad Creative Strategist - Full Time (Remote) (India)
🏢 AcePoint Media
📍 India