Job Description

Performance Marketer / Media Buyer n

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Company: ARMA Creative Marketing Solutions

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Location: Pune (Hybrid)

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Experience: 2–3 Years

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Job Type: Full-Time

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Compensation: Competitive compensation

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About ARMA n

ARMA Creative Marketing Solutions is a creative-first growth marketing agency helping brands scale through the combination of strategy, creativity, and performance marketing .

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We work with brands across FMCG, fitness, wellness, fashion, education, interiors, and lifestyle categories , helping them build strong digital identities and achieve measurable business growth.

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At ARMA, we believe performance marketing is not just about running advertisements — it is about understanding consumers, building the right communication, and creating campaigns that drive real business results.

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Role Overview n

We are looking for a Performance Marketer / Media Buyer who loves understanding what makes people click, engage, and buy.

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This role is for someone who enjoys working beyond just campaign setup — someone who wants to understand brands, audiences, creatives, and consumer behaviour to create campaigns that generate real results.

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You will work closely with our creative and strategy teams to plan, launch, optimise, and scale campaigns for growing brands.

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What You Will Work On n

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- Planning and managing performance campaigns across:
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- Meta Ads (Facebook & Instagram)
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- Google Ads
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- Creating strategies focused on:
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- Brand growth
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- Lead generation
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- Sales and conversions
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- Analysing campaign performance and identifying opportunities to improve results.
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- Testing different:
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- Audiences
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- Creatives
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- Messaging
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- Campaign structures
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- Working with the creative team to develop ads that don't just look good but perform.
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- Understanding customer journeys and improving conversion funnels.
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- Preparing performance reports and sharing actionable insights.
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Required Skills & Qualifications n

We are looking for someone who has a strong foundation in performance marketing and enjoys taking ownership of campaign growth.

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Mandatory: n

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- 2–3 years of hands-on experience managing Meta Ads and Google Ads.
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- Experience managing campaigns focused on sales, conversions, and measurable business outcomes.
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- Strong understanding of:
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- Facebook Ads Manager
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- Google Ads Manager
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- Pixel setup
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- Conversion tracking
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- Analytics and campaign reporting
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- Understanding of:
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- Funnel strategy
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- Consumer behaviour
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- Marketing psychology
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- Creative testing frameworks
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Preferred Experience n

Candidates with experience in the following areas will be preferred:

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- Experience working with D2C brands
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- FMCG and e-commerce advertising experience
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- Shopify advertising experience
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- Experience scaling products through paid media campaigns
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- Understanding of online customer journeys and conversion funnels
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AI & Contemporary Marketing Skills n

The digital advertising ecosystem is evolving rapidly,



and we are looking for someone who actively explores new-age marketing tools.

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The candidate should be comfortable using AI tools for:

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- Market research
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- Audience research
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- Ad copy creation
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- Creative ideation
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- Data analysis
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- Campaign insights
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Knowledge of tools like:

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- ChatGPT
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- Gemini
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- AI creative tools
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- Marketing automation tools
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Who We Are Looking For n

We are looking for someone who:

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- Thinks like a growth marketer, not just an ad operator
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- Takes ownership of campaign performance and outcomes
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- Understands that creatives play a major role in performance
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- Loves testing, experimenting, and finding new growth opportunities
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- Keeps learning new Meta and Google advertising updates
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- Wants to build brands and business growth, not just run campaigns
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What You Will Get at ARMA n

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- Opportunity to work with multiple growing brands across different industries.
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- Exposure to complete brand growth journeys — from strategy to execution.
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- Collaboration with creative, content, and strategy teams.
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- Freedom to experiment with new ideas and marketing approaches.
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- Opportunity to grow into a Performance Marketing Lead / Growth Strategist role .
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How To Apply n

Please share:

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- Brands/accounts you have managed
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- Campaign experience
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- Monthly ad spends handled (if applicable)
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- Performance results or case studies
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To Apply:

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- Email your resume to [email protected]
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- WhatsApp: (phone hidden)
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At ARMA, we value practical experience, curiosity, ownership, and a growth mindset over certifications.

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📌 Performance Marketer (Pune)
🏢 Arma Creative Marketing Solutions
📍 Pune