Job Description Brand, Content & Community Manager n n Location: Bangalore n Employment Type: Full-time n Experience: 3–5 years n Chakra is looking for a creative and strategic Brand, Content & Community Manager to shape how our brand shows up — both online and offline. n n We're looking for someone who understands brand building, storytelling, content and community , and can turn what's happening across Chakra into compelling campaigns, experiences and creative ideas. n n You'll own Chakra's content calendar, work closely with our videographer/editor to bring ideas to life, and help create partnerships, pop-ups and community experiences that get people excited about the brand. n What You'll Do n Brand & Content n n Own and manage Chakra's monthly and weekly content calendar n Develop content concepts, campaigns and recurring series that build the Chakra brand n Identify compelling stories across our riders, instructors, studios and community and turn them into content n Develop clear creative briefs for our videographer/editor, including concepts, references, messaging, hooks and CTAs n Direct the creation of Reels, Stories, static posts and other social content n Brief and oversee posters, bulletin boards, studio collateral, promotional creatives and other brand assets n Own Chakra's brand voice and ensure messaging and visual identity remain consistent across touchpoints n Write and/or oversee copy for social media, campaigns, posters, Stories and app push notifications n Identify which classes, offers, events and initiatives require additional marketing support and build campaigns around them n Plan content and creative around studio launches,



new formats, instructors, events and other key moments n Monitor content performance and use insights to continuously improve our content strategy n Community & Experiences n n Develop ideas that strengthen Chakra's community and give riders more reasons to engage with the brand beyond class n Conceptualize and execute community events, themed experiences, challenges, workshops and special activations n Create moments inside and outside our studios that people genuinely want to participate in, talk about and share n Work with instructors and studio teams to bring community initiatives to life n Find ways to turn offline experiences into compelling online content and storytelling n Partnerships & Pop-Ups n n Identify brands, businesses and communities that would be a natural fit for Chakra n Proactively reach out to potential partners and develop collaboration opportunities n Conceptualize brand collaborations, pop-ups,



co-hosted events and cross-promotional campaigns n Develop partnership ideas that create value for both Chakra and the partner brand n Coordinate collaborations from initial outreach and concept through to execution n Build relationships with relevant brands and partners across Bangalore n Identify opportunities for partnerships that drive awareness, community growth and, where relevant, revenue n Who We're Looking For n n 3–5 years of experience in brand marketing, content marketing, community marketing, social media strategy or creative strategy n Strong understanding of brand building and storytelling n Excellent creative instincts and visual taste n Strong copywriting and communication skills n Experience developing and managing content calendars and campaigns n Ability to turn a broad business objective into a transparent creative concept and brief n Experience briefing and managing designers, videographers, editors or other creative talent n Strong understanding of Instagram, Reels, Stories and current social content formats n Excited by events, experiences, partnerships and community building , not just social media n Comfortable reaching out to brands and developing new relationships n Able to balance brand-building ideas with commercial business objectives n Highly organized and able to manage multiple campaigns, studios, events and priorities simultaneously n Proactive and full of ideas — you don't wait to be told what Chakra should be doing next n Comfortable using data and content performance to inform creative decisions n n n Experience working with fitness, wellness, fashion, beauty, hospitality, F&B;, music, events or consumer lifestyle brands is a strong plus. n n We're looking for someone who constantly asks: n What's happening at Chakra? What's the story? And how do we turn it into something people want to watch, experience, share and be part of?

📌 Brand, Content & Community Manager (Bengaluru)
🏢 Chakra Athletica
📍 Bengaluru