Strong performance marketing skills, including campaign planning, optimization, and analysis across paid and organic digital channels.
Hands-on experience with WhatsApp and Instagram marketing, including audience segmentation, content scheduling, direct engagement, and community building.
Proficiency in Canva for designing social media creatives, banners, and basic marketing collateral.
Practical video editing skills for short-form content, reels, and promotional clips suitable for social platforms.
Ability to interpret marketing analytics and derive actionable insights to improve campaigns and content strategy.
Excellent written and verbal communication skills, with an understanding of family and children-oriented audiences.
Robust organizational and time management skills, with the ability to handle multiple campaigns and deadlines on-site in Jaipur.
Bachelor’s degree in Marketing, Communications, Media, or a related field; prior experience in consumer or lifestyle brands is an advantage.
Comfort working in a fast-paced, team-oriented setting and openness to experiment with new tools, formats, and platforms.