DIGITAL MARKETING EXECUTIVE

For FinMentor & Investmentor Securities Ltd.

About the Role

We are looking for a highly creative and finance-savvy Digital Marketing Executive who can manage the complete digital presence of two brands — FinMentor (finance-expert platform) and Investmentor Securities Ltd. (full-service stock broking).
Key Responsibilities
Social Media Management
Manage and grow official pages on Instagram, LinkedIn, Facebook, Twitter and WhatsApp communities.
Maintain a consistent posting schedule for both brands.
Actively respond to comments, DMs, and community queries to build trust and engagement.
Content Planning & Trend Research
Plan monthly content calendars aligned with brand goals & market trends.
Research finance trends, viral formats, and competitor strategies.
Convert complex finance topics into straightforward, engaging content pieces.
Scriptwriting & Content Creation
Write scripts for Reels, YouTube Shorts, expert videos, product videos, educational content, and promotional reels.




Craft storytelling and educational content around markets, finance, trading, and personal finance.
Product Awareness & Strategy
Understand product offerings of both brands and build strategies accordingly.
For FinMentor: expert consultations, app features, finance topics.
For Investmentor: MTF, IPO updates, market insights, trading & investing content.
Identify which content formats & platforms work best for each product.
Suggest campaign ideas to increase reach, leads, and conversions.
5 Knowledge of Performance Marketing
App Marketing & Social Media to lead the launch and growth of the FinMentor app. This person will be responsible for building brand awareness,
Drive app downloads, engagement, and retention
Manage social media and paid campaigns (Meta & Google)
Plan and execute marketing campaigns
Track and optimize key metrics (CPI, CAC, ROAS, conversions)
Collaborate with content, design, and product t

📌 Digital Marketing Executive Ahmedabad
🏢 FinMentor
📍 Ahmedabad