About Carrier
Product Portfolio Strategy & Lifecycle Management:
Develop and execute category growth strategies for RLC and VRF businesses.
Own product portfolio planning across launches, upgrades, rationalisation, and end-of-life decisions.
Identify whitespace opportunities through market, customer, and competitive analysis.
Partner with global and regional product teams to influence future product roadmaps based on India market needs.
Drive localisation requirements and business case development for recent introductions.
Go-to-Market (GTM) Excellence:
Lead end-to-end GTM planning for all recent product introductions.
Define positioning, value propositions, messaging frameworks, and launch strategies.
Develop launch readiness processes across sales, channel, supply chain, training, and communications.
Ensure successful commercialisation and rapid market adoption of new offerings.
Market & Competitive Intelligence:
Establish a structured competitive intelligence programme
Track competitor pricing, product specifications, channel strategies, promotions, and market share movements.
Convert market insights into actionable recommendations for leadership.
Pricing & Profitability Management:
Develop portfolio pricing architecture and premiumisation strategies.
Monitor pricing competitiveness while protecting margin objectives.
Partner with Finance and Sales teams to analyse profitability by category, channel, and SKU.
Recommend interventions to improve mix, margins, and portfolio efficiency.
Sales Enablement & Channel Support:
Create compelling sales tools, product collateral & comparison sheets.
Partner with sales leadership to improve product penetration and win rates.
Support key customer presentations and strategic project pursuits.
Customer & Market Insights:
Lead Voice of Customer (VOC) initiatives.
Develop deep understan