- Identify and research potential SI partners, resellers, and strategic alliances aligned with company goals
- Support partner outreach campaigns via email, LinkedIn, and calls to engage recent partners and set up introductory meetings
- Collaborate with sales and marketing teams to develop joint go-to-market (GTM) activities with partners
- Assist in managing partner leads and opportunities in CRM tools like Salesforce or HubSpot, ensuring data accuracy and timely follow-ups
- Help nurture relationships with existing partners through regular check-ins, sharing enablement materials, and addressing queries
- Track and report on partner performance metrics, lead conversions, and pipeline contribution
- Participate in industry events, webinars, or partner workshops to build connections and represent the company