JOB DESCRIPTION: COMMUNITY MANAGER -UPESLocation – UPES DehradunAbout the RoleUPES is looking for a passionate and execution-driven Community Manager to lead the University's flagship student leadership and advocacy program. This role will be responsible for building, nurturing, and scaling a high-performing community of 200+ student ambassadors.The ideal candidate is equal parts community builder, project manager, and content strategist, with the ability to inspire students while driving measurable business outcomes.Key Responsibilities :Community Management- Build, onboard, and manage a community of 200–300 student ambassadors across all 7 schools.- Foster high engagement through regular communication, mentorship, recognition programs, and community initiatives.- Plan and execute training sessions on brand advocacy, storytelling, content creation, and digital engagement.- Build a culture of ownership, collaboration, and healthy competition within the ambassador community.Program Execution- Drive flawless execution of the program calendar, campaigns, events, challenges, and activations.- Coordinate with Admissions, Student Affairs, and Schools to ensure timely delivery of initiatives.- Ensure ambassadors actively represent UPES across campus events, social platforms, student communities, and admission cycles.Content & Brand Advocacy- Develop content briefs, campaign ideas, and storytelling frameworks for ambassadors.- Guide students in creating high-quality, platform content including Reels, Instagram Stories, campus diaries, testimonials,



and event coverage.- Encourage authentic conversations across platforms such as Instagram, LinkedIn, Reddit, and student forums to strengthen the UPES brand.Performance & Analytics- Define success metrics and KPIs for the community, including:- Active ambassador participation- Content output and quality- Engagement rates- Campaign participation- Referral and lead generation- Brand advocacy and sentiment- Build dashboards to track performance and provide actionable insights.- Continuously optimise the program based on data and feedback.Desired Skills & Competencies- Exceptional execution and project management skills.- Strong ability to define, monitor, and improve performance metrics.- High inclination towards content creation, storytelling, and social media trends.- Excellent communication and stakeholder management skills.- Experience in building and managing large communities.- Robust organisational skills with the ability to manage multiple campaigns simultaneously.- Analytical mindset with proficiency in reporting and performance tracking.- Ability to motivate, mentor, and influence young student communities.Preferred Experience- At least 7+ years of experience in Community Management, Brand Marketing, Student Engagement, Creator Management, or Social Media.- Experience managing ambassador, creator, influencer, or campus engagement programs is highly preferred.- Prior experience in higher education, startups, consumer brands, or creator ecosystems is an advantage.

📌 Community Manager (Champawat)
🏢 GUS Global Services India
📍 Champawat