Function: Offline Distribution
Regional Sales Experience in the following regions: Bihar, Jharkhand, Madhya Pradesh, Karnataka, Rajasthan, Punjab, Himachal Pradesh, Uttarakhand
Reports to: Central Programme Manager, Offline Distribution
Employment: Full-time, on-roll

About the Role We are looking for a State Field Manager to lead and grow a team of 15–20 field Relationship Managers under the Light-Touch RM model.

You will own state-level sales and AUM performance, coach RMs, drive customer acquisition, and build local presence through community activations and events. This is a hands-on, field-oriented role requiring extensive travel and direct customer engagement.

Key Responsibilities

Team & Sales Leadership
Manage, coach and motivate 15–20 RMs through regular reviews, 1:1s and field coaching.
Identify and improve funnel gaps across meetings, pitches, referrals and AUM.
Deliver state-level targets for customer acquisition, retained AUM, referrals and activations.
Personally acquire and close key customers and lead from the field.

On-Ground Activations
Plan and execute society camps, senior-citizen clinics, festival stalls and other community events.
Build relationships with RWAs, societies, clubs and venues.
Convert activations into qualified leads through timely follow-ups and referrals.

Hiring & Team Development
Partner with hiring/vendor teams to source and select suitable RMs.




Onboard new RMs with clear territory plans, targets and operating processes.
Drive team engagement, performance and retention.

Quality & Reporting
Ensure compliance with no-cash, no-mis-selling and data-protection standards.
Conduct quality checks and maintain CRM, activity registers and kit reconciliation.
Report state performance to the central team.

Who We’re Looking For 3–4 years of people-management experience with a track record of delivering sales targets through a team.
Robust field-sales experience , preferably in BFSI, fintech, insurance, telecom, FMCG or similar sectors.
Hands-on and comfortable working extensively on the ground.
Willing to travel across the state at short notice; access to personal transportation and a smartphone.
Experience planning and executing on-ground activations or community events.
Fluency in the state’s primary language, with working Hindi/English.
Comfortable using CRM/dashboards to review performance and coach teams.

Good to have: Experience launching new markets/territories, exposure to investments or wealth distribution, and a graduate degree.

Ideal Candidate High-agency and hands-on, with a strong coaching mindset.
High integrity and committed to quality and compliant selling.
Resilient, mobile and comfortable operating in a fast-paced, build-from-scratch environment.

📌 Regional Sales Manager (Bengaluru)
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