- Strategic Planning: Developing retention strategies, identifying customer needs, and analyzing competitor activity to improve market positioning.
- Data Analysis & Segmentation: Using CRM software (e.g., Salesforce, HubSpot) to analyze client data, segment customers based on demographics or behavior, and ensure data integrity.
- Customer Experience Management: Enhancing the customer journey, handling complaints, and nurturing long-term relationships.
- Sales & Marketing Support: Running targeted CRM campaigns, upselling/cross-selling products, and managing lead generation/conversion pipelines.
- Technology Management: Configuring CRM software, automating marketing actions, and troubleshooting system issues.
- Reporting: Preparing reports on key performance indicators (KPIs) related to customer satisfaction and sales ROI. Indeed +8
Key Skills
- Analytical Skills: Ability to analyze data and trends to drive decisions.
- Communication: Building rapport with clients and collaborating across departments.
- Problem-Solving: Resolving customer disputes efficiently.
- Technical Proficiency: Knowledge of CRM systems and Microsoft Office/Google Workspace