Position: Lead Generation Executive

Department: Sales & Business Development

Experience: 1 to 3 years

Location: Sector-14, Dwarka

Employment Type: Full-time

About the Role

We are looking for a motivated and results-driven Lead Generation Executive to identify potential customers, generate qualified leads, build relationships with prospects, and contribute to business growth. The ideal candidate should have robust communication skills, a sales-oriented mindset, and the ability to consistently achieve lead generation and conversion targets.

Key Responsibilities

· Research target companies, industries, and decision-makers to build a strong prospect database.

· Set up and manage our product’s presence on B2B platforms such as IndiaMART and TradeIndia including product listings, lead management, and timely follow-up with incoming inquiries to generate qualified business opportunities.

· Make outbound calls and communicate with prospective customers to understand their requirements.

· Qualify leads based on business needs, budget, decision-making authority, and purchase intent.

· Schedule meetings, product demos,



and discussions with qualified prospects for the sales team.

· Maintain regular follow-ups with prospects and nurture leads throughout the sales cycle.

· Work closely with the sales and marketing teams to improve lead quality and conversion rates.

Required Skills

· Excellent verbal and written communication skills.

· Strong convincing, negotiation, and interpersonal skills.

· Good understanding of B2B/B2C sales and lead generation processes.

· Comfortable making a high volume of outbound calls.

· Ability to handle objections and convert prospects into qualified opportunities.

· Strong follow-up and relationship-management skills.

· Good knowledge of MS Excel/Google Sheets and CRM tools.

· Ability to conduct online research and identify relevant decision-makers.

· Good time-management and organizational skills.

Qualifications

· Graduate degree in Business Administration, Marketing, Sales, or any relevant field preferred.

· Prior experience in lead generation, inside sales, business development, or tele-sales will be an advantage.

📌 Lead Generation Executive (New Delhi)
🏢 Salasar
📍 New Delhi