Business Development Manager (BDM) – Degree Programs (EdTech) Company: Arbor Academy
Experience: 3 - 5 yrs
Bachelor’s Degree
Job Type: Full time

Are you a target-driven sales leader with a passion for education? Join us in shaping careers by leading enrollments for our online/hybrid degree programs!

The Business Development Manager (BDM) – Degree Programs will drive student enrollments for online/hybrid degree programs by leading a team of sales counselors, managing the end-to-end admission funnel, and building partnerships to generate quality leads. Sales Strategy & Target Achievement
Develop and execute sales strategies to maximize conversion across the admission funnel (lead → counseling → enrollment)
Monitor and analyze sales performance data (conversion rates, drop-offs, cycle time) to identify improvement areas
Lead, train, and mentor a team of sales counselors/telecallers to achieve individual and team targets
Conduct regular performance reviews, call audits, and coaching sessions to improve counseling quality
Set daily/weekly targets and monitor team productivity through CRM and dashboards
Ensure timely follow-up and nurturing of leads generated through digital marketing, referrals, and walk-ins
Oversee the end-to-end admission process — application, document verification,



fee collection, and enrollment confirmation
Ensure compliance with university/regulatory guidelines during the admission process
Coordinate with academic and operations teams for smooth onboarding of enrolled students
Work closely with the Marketing team to provide feedback on lead quality and campaign effectiveness
Coordinate with Academic/Program teams to stay updated on curriculum changes, new program launches, and USPs
Liaise with the Finance team for fee structuring, EMI options, and scholarship/discount approvals
Reporting & MIS
Maintain accurate CRM records of leads, follow-ups, and conversions
Prepare regular sales reports and MIS for management review (funnel status, targets vs. Partnerships & Business Development
Proven experience in EdTech/education sales, preferably in degree or higher-education programs
Team handling experience (managing counselors/telecallers)
Proficiency with CRM tools and MIS reporting
Experience & Qualification
~ Graduate/Postgraduate in any discipline (MBA preferred)
~4–7 years of sales experience, with at least 3–4 years in a team-handling role
~ Prior experience in EdTech, higher education, or degree program sales strongly preferred

📌 Business Development Manager - Building (Pune Division)
🏢 Arbor Academy
📍 Pune Division