Marketing Data Scientist (Gurugram)

Marketing Data Scientist (Gurugram)

04 Sep
|
Google
|
Gurugram

04 Sep

Google

Gurugram

Minimum qualifications:
- Master's degree in a quantitative discipline such as Statistics, Engineering, Sciences, or equivalent practical experience.
- 3 years of experience using analytics to solve product or business problems, coding (e.g., Python, R, SQL), querying databases or statistical analysis, or a PhD degree.

Preferred qualifications:
- Experience translating business problems into research questions and translating research findings and insights into media and marketing recommendations.
- Experience delivering meta-analysis, fully automated analytics pipelines or audience segmentation and propensity modeling.
- Research experience in designing, scoping, and managing brand measurement including panel setup and tracking, media brand lift measurement, agency management, and statistical testing.
- Applied knowledge of R or Python for statistical analysis and SQL.
- Proven ability to generate practical solutions for marketing analytics problems and use results to drive business change in partnership with cross-functional stakeholders.

About the job




Google's leadership team hand-picks thorny business challenges, and members of BizOps work in small teams to find solutions. As part of this team you fully immerse yourself in data collection, draw insight from analysis, and then zoom out to develop compelling, synthesized recommendations. Taking strategy one step further, you also persuasively communicate your recommendations to senior-level executives, roll-up your sleeves to help drive implementation and check back-in to see the impact of your recommendations.

As a Data Scientist in the Marketing team, you will drive key measurement and analytics programs that deliver a scaled impact for Google Marketing across media campaigns. You will support your team by delivering pieces of project work including supporting the implementation of data science solutions, supporting the improvement of data pipelines, managing APAC’s share of global projects, or helping your t

📌 Marketing Data Scientist (Gurugram)
🏢 Google
📍 Gurugram

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