Job Title: PR & Integrated Communications Manager

Company Overview:

Rupeek Fintech Pvt Ltd is a leading Gold Loan financial technology company that specializes in providing cutting-edge lending solutions to customers. Our mission is to revolutionize the way people access financial services by leveraging technology and data-driven strategies. As a rapidly growing organization, we are committed to achieving exceptional business outcomes while delivering an unparalleled customer experience.

Job Title/Designation: Associate Director/ Director - Financial Controller

Location: Bangalore, Karnataka

Qualification: Masters Degree in mass communication/journalism preferred

Experience: 3 to 7 years of relevant experience

Position Overview:

Rupeek Fintech Pvt Ltd is seeking a PR & Integrated Communications Manager to lead the development and execution of strategic PR initiatives. In this role, you will play a pivotal part in enhancing brand perception, increasing brand recall, and achieving impactful outcomes. We are looking for a dynamic individual with a proven track record in PR,



a creative mindset, and the ability to thrive in a fast-paced environment.

Key Responsibilities:
- Develop and implement comprehensive B2B and B2C PR strategies to deliver outstanding results.
- Execute PR initiatives aligned with Rupeek's key communication pillars.
- Take full ownership of end-to-end PR operations and manage key projects.
- Elevate brand perception and drive increased brand recall.
- Create, edit, and manage written communication materials, including press releases, holding statements, articles, pitch notes, Q&As;, and more.
- Plan and coordinate speaking engagements, conferences, seminars, and industry events.
- Respond promptly to media requests, providing research, quotes, photos, interviews, and other materials as needed.
- Monitor, report on, and analyze the effectiveness of campaigns and investments against predefined objectives and key performance indicators.
- Manage

📌 PR & Integrated Communications Manager- Gold Loan Company (Bengaluru)
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