GEC Digital Social Media

● Manage GEC Digital's LinkedIn company page — 3 posts per week minimum

● Post mix per week: 1 thought leadership (from WARM SIGNAL methodology or The Demand Generation Fix), 1 campaign case study or client result (anonymised unless approved), 1 event/news/commentary post

● Manage GEC Media Group, Global CIO Forum, GEC Newswire, and Brandvoize LinkedIn pages — 2–3 posts per week each

● Monitor all comments and DMs across GEC pages; respond within 4 hours; flag business opportunities or CIO responses to CSC Head immediately

● Track and report: follower growth, post reach, engagement rate, link clicks — weekly, in the Monday performance report

Manager,s — Personal LinkedIn Content Engine

● Draft 2 LinkedIn posts per week for Managers personal profile for his review and publishing

● Source material from: current GEC Digital campaign insights, The Demand Generation Fix frameworks, MENAT/APAC B2B marketing trends, CIO research findings

● Identify 10 posts per week from target audience profiles (CMOs, CIOs, Marketing Directors in MENAT/APAC)



for Santosh to engage with — provide a 1-line comment suggestion for each

● Track Managers personal LinkedIn growth: follower additions, post performance, most engaging content types — monthly mini-report

GEC Digital Monthly Newsletter

● Own end-to-end production of the monthly GEC Digital email newsletter — built in Brevo, sent to the full GEC Digital prospect and client database

● Newsletter sections: 1 CIO insight from quarterly report, 1 campaign result, 1 upcoming GEC event, 1 service spotlight, 1 thought leadership piece, 1 CTA to book a GEC Digital discovery call

● A/B test two subject lines every send; analyse results; improve open rate month over month

● Newsletter sent by the 3rd working day of each month — non-negotiable

Paid Campaign Support

● Set up LinkedIn Lead Gen campaigns and Meta retargeting campaigns as briefed by Manager — audience build, creative upload, budget configurat

📌 Campaign & Social Media Executive (Bhubaneswar)
🏢 GEC MEDIA GROUP
📍 Bhubaneswar