04 Sep
|
Rentomojo
|
Bangalore Urban
04 Sep
Rentomojo
Bangalore Urban
About RentoMojo
RentoMojo is one of India's leading furniture and appliance rental platforms, helping people
across major metros furnish their homes on a flexible subscription model instead of buying
outright. As a rental-subscription business, our growth is driven by the full customer lifecycle -
activation, retention, cross-sell, and win-back - not one-off transactions.
We're looking for a CRM and growth marketer who lives and breathes lifecycle marketing, backs
every decision with data, and uses AI to move faster than a traditional marketer ever could.
The Role
This is a high-ownership, AI-first role centered on CleverTap, where you'll design and run the
lifecycle campaigns that reduce drop-offs, drive cross-sell and upsell, and improve conversion
across our funnel. You'll pair that with sharp analytics — owning traffic and performance
reporting across channels — and with a heavy reliance on AI: producing your own creative,
automating repetitive workflows, and shipping campaigns without waiting on other teams.
If you love the loop of hypothesis → build the journey → A/B test → read the data → iterate, and
you reach for AI tools to do it faster, this is your role.
What You'll Do
CRM & Lifecycle Marketing (CleverTap) — the core of the role
- Own CleverTap end to end: segmentation, audiences, journeys, in-app popups, push,
SMS, WhatsApp, and email.
- Design and run drop-off, cross-sell, and upsell campaign journeys across the customer
lifecycle.
- Build onboarding, retention, win-back, and churn-prevention flows.
- Run constant A/B testing on messaging, timing, and creative — always be testing.
AI, Automation & Creative Production
- Build and run automation workflows to eliminate repetitive marketing and reporting tasks.
- Use AI assistants (e.g., Claude, Cowork) day to day to draft copy, generate creative,
analyze data, and speed up execution.
- Continuously find current places to apply AI across the CRM and analytics stack.
Conversion & Discounting Levers
- Figu
📌 CRM & Growth Marketing Manager (Bangalore Urban)
🏢 Rentomojo
📍 Bangalore Urban