04 Sep
|
Condé Nast India
|
India
04 Sep
Condé Nast India
India
Position Summary & Scope
To work closely with the Digital Editor to shape the voice of Condé Nast Traveller India and execute an effective content strategy for India’s most respected and influential travel media brand. Working with stakeholders across functions and geographies to produce top-class content that is in line with the global brand strategy and KPIs.
Areas of Responsibility (Key Result Areas)
The Role
- To ideate for a website content plan, write articles, represent the brand at events, and eventually commission stories to our network of freelance writers.
- Should be a robust and quick writer with adequate knowledge of the travel space and the digital publishing landscape
- To work with the Audience Development team, to understand what's driving traffic, edit as per SEO, and create content that expands our audience reach.
- To assist the Digital Editor in content strategy, daily operations and content production for all channels for the brand.
Key Areas:
- Produce smart, engaging features across travel, culture and lifestyle
- Develop editorial IPs across platforms, including social and events
- Work with writers across the team and outside to power the brand’s editorial platforms
Key Responsibilities:
- To produce–write, commission, edit–exciting and engaging features for CNT
- To ensure the smooth daily functioning of the CNT India website
- To be responsible for targets across Editorial and Audience Growth
- To collaborate with teams across the Condé Nast global network–including CNT US, UK, Spain, Italy, Middle East and elsewhere–to drive the brand’s editorial and audience strategy
- To develop relationships with trade and industry
- To work closely with the Audience and SEO teams to implement a growth strategy
- To work on any creative and/or commercial projects, including events, as required
- Ensure consistent and organised delivery of plans, including devising adequate contingency plans
Requirements
- The ability to write and edit copy flawlessly, along with strong research and fact-checking skills
- Strong knowledge of the Indian and international travel and culture space
- Knowledge of the global digital media space, including social, SEO concepts and analytics tools
- A general awareness of current affairs, including hot button topics and cultural sensitivities is critical
- An understanding of editorial and compliance issues, and an awareness of rights issues
- A healthy network of writers and contributors in the lifestyle features space is preferred
Qualification and Experience
Educational Qualifications Required
Bachelor’s Degree in Journalism or
Communications or Arts
Relevant Experience
2-6 years of relevant experience
📌 Digital Writer (India)
🏢 Condé Nast India
📍 India