Key Responsibilities

the role is specifically for vehicle marketing

· Generate leads for TATA Motors commercial vehicles Trucks and Bus/School Bus through field visits, TATA dealers, referrals, and digital marketing.

· Visit transporters, fleet owners, logistics companies, contractors, and business owners to identify potential customers.

· Explain truck (vehicles) models, specifications, features, and pricing.

· Promote vehicles through local campaigns, roadshows, exhibitions, and customer meetings.

· Understand customer requirements and recommend the right truck for their business/application.

· Follow up with enquiries, arrange test drives/demonstrations, and support the sales conversion process.

· Coordinate with dealers, sales teams, TML CSM Team,



and service departments.

· Monitor competitor products, pricing, offers, and market demand.

· Maintain customer records, lead data, and regular reports on marketing activities.

· Achieve assigned lead generation, customer acquisition, and vehicle sales targets.

Skills

1. Communication Skills

2. Sales & Marketing Skills

3. Lead Generation

4. Customer Relationship Management

5. Negotiation & Convincing Skills

6. Knowledge of Trucks & Commercial Vehicles

7. Market & Competitor Analysis

(Ref:www.freshersworld.com,freshersworld)

📌 Marketing Executive (Bengaluru)
🏢 SHEKAR LOGISTICS
📍 Bengaluru