Manage advertising campaigns across quick commerce platforms such as Blinkit, Zepto, and Instamart. The candidate will be responsible for driving sales growth through campaign planning, execution, and optimization.
Key Responsibilities:
- Plan and execute advertising campaigns on quick commerce platforms.
- Monitor campaign performance, ROI, and sales metrics regularly.
- Optimize budgets and bidding strategies for better performance.
- Coordinate with marketplace teams for smooth campaign execution.
- Analyze campaign data and generate performance insights.
- Identify opportunities to improve product visibility and sales growth.
- Track market trends and competitor activities.
- Ensure timely implementation of promotional campaigns and offers.
Requirements:
- 1–2 years of experience specifically in quick commerce marketing.
- Hands-on knowledge of Blinkit, Zepto, and Instamart dashboards.
- Robust analytical and marketing skills.
- Good understanding of marketplace advertising and campaign management.
- Ability to manage advertising budgets and performance optimization.