External Communication (PR)

- - Facilitate Media reach-out and connect for the brand and company spokesperson
- - Curate media responses as when required
- - Develop a PR strategy for key product verticals and devise proactive media communication
- - Engage with media and plan for relationship building meetings with the company spokespersons as when required
- - Crisis Management

Leadership Visibility

- - Strategise and curate execution plan for key spokespersons of the organisation
- - Devise effective communication pieces for social media, traditional media and internal communications
- - Devise a social media plan for the spokespersons with guidelines on content, brand voice and key engagement aspects
- - Seek organic and paid opportunities for industry panel participation, and position the company spokespersons as the industry thought leaders
- - Suggest and execute new-age media and innovative approaches to position the company spokespersons as new age and futuristic leaders

Special Projects

- - Curate media briefs and plans for the empaneled agencies and the various media houses to seek appropriate deliverables of a project
- - Devise content and ideas for social media promotions for key Marketing and Communications projects
- - Develop project timelines, manage budgets, and ensure all deliverables meet quality standards
- - Coordinate with cross-functional teams to ensure smooth execution of communication initiatives




- - Monitor project progress and provide regular status updates to key stakeholders
- - Oversee end-to-end design delivery process, ensuring high-quality creative outputs that align with brand guidelines and business objectives
- - Handle ad hoc tasks and special projects as assigned by management
- - Maintain documentation of all projects and create reports as required

Key Requirements – Education & Certificates

- ü Masters degree in Marketing and Communications

Key Requirements - Experience & Skills

- ü Minimum 10 years of experience in Corporate Communications or similar role
- ü Must have worked on Marketing driven projects and good understanding of brand communications
- ü Experience in leadership positioning
- ü Strong communication skills with excellent written and verbal abilities
- ü Proven research capabilities for gathering and analyzing information
- ü In-depth knowledge of social media platforms and current trends
- ü Demonstrated project management experience with ability to handle multiple projects
- ü Robust interpersonal skills for effective stakeholder management
- ü Keen eye for detail, and a prior knowledge on regulatory mandates
- ü Experience in managing creative deliverables and working with design teams
- ü Proficiency in project management and collaboration tools
- ü Handling or liaison with a large scale project or event will be an added advantage

📌 Senior Manager Marketing (India)
🏢 HDFC ERGO General Insurance
📍 India