Marketing Auditor / Marketing & Sales Process Auditor

Location: Noida
Department: Marketing / Sales Excellence / Internal Audit
Reporting To: Head - Marketing / Head - Sales / Internal Audit
Employment Type: Full time
Experience Required: 5+ years

Role Summary

The Marketing Auditor will independently lead and execute structured audits of end-to-end marketing and sales processes. The role focuses on auditing governance frameworks, SOP adherence, CRM and automation systems, lead-to-closure workflows, data integrity, compliance controls, and ROI performance. The incumbent will identify risks, control gaps, inefficiencies, and non-compliance areas, and present detailed audit findings with corrective action plans to senior management.

Core Auditing Responsibilities

Marketing Process Audits
Conduct periodic audits of marketing strategies, annual plans, campaign execution, budgets, and performance tracking.
Audit key marketing workflows including campaign planning, approvals, content governance, lead capture, routing, scoring, nurturing, and sales handover.




Verify adherence to defined SOPs, approval hierarchies, and internal control mechanisms.

Sales Process Audits
Audit the complete sales lifecycle from enquiry to closure (qualification, prospect stages, proposals, negotiation, win/loss documentation).
Assess compliance with defined sales SOPs, SLAs, follow-up cadence, and pipeline governance standards.
Identify leakages, process deviations, and revenue-impacting gaps.

CRM & Systems Audits
Audit CRM and marketing automation systems for data accuracy, completeness, and usage discipline.
Review pipeline data, conversion ratios, TATs, SLA adherence, activity logs, and chance tracking for compliance and performance gaps.
Evaluate tool integration (CRM, automation, analytics) against documented processes and reporting frameworks.

Data Integrity & Control Audits
Audit campaign metadata, lead source tagging, customer/contact records, opportuni

📌 Marketing Auditor Noida
🏢 r3 Consultant
📍 Noida