We are looking for a Product Marketing Intern to support the launch and go-to-market activities of AIHI.
This is not a routine social media internship. You will work at the intersection of AI, SaaS, product marketing, market research, customer psychology, HR technology, and B2B GTM.
You will work closely with the Founder and Product & Growth Team to understand the product, identify customer needs, develop positioning and messaging, research competitors, and create market-facing content and sales enablement materials.
Key Responsibilities :
- Understand AIHI's product, features, assessment flows, dashboards, reports, and use cases.
- Translate complex product features into simple, explicit, and compelling customer messaging.
- Develop value propositions for founders, CEOs, CXOs, CHROs, HR leaders, L&D; leaders, business heads, and campus leaders.
- Create product use cases around AI readiness, workforce capability, productivity, leadership decision-making, and transformation tracking.
- Support creation of:
- Landing page content
- Product one-pagers
- Sales decks
- Email campaigns
- Demo scripts
- LinkedIn content
- Product explainers
- Conduct market and competitor research across AI readiness, HR tech, people analytics, assessment, and learning platforms.
- Develop persona-wise messaging for different customer and user groups.
- Convert product updates and new features into customer-facing communication.
- Support ROI-focused content that communicates business impact.
- Help collect user feedback, identify customer objections, and turn customer insights into better marketing messaging.
- Maintain competitor trackers, launch trackers, content calendars, and product marketing documents.
What We’re Looking For :
- Strong interest in AI, SaaS, Product Marketing, B2B Marketing, GTM, HR Tech, Market Research, or Startup Growth.
- Excellent written communication and the ability to simplify complex ideas.
- Strong research and analytical mindset.
- Ability to think from the customer's perspective.
- Good understanding of storytelling, buyer psychology, and business impact.
- Comfortable using tools such as ChatGPT, Gemini, Claude, Canva, Google Docs, and Google Sheets.
- Self-driven, accountable, curious, and willing to learn.
- Comfortable working in a fast-paced, founder-led startup environment.
- Ability to take ownership and execute tasks independently.
Benefits:
- Flexible schedule
- Work from home
Work Location: Remote
📌 Product Marketing Intern (India)
🏢 Humppl
📍 India