Office Location: Chennai (Corporate), Siliguri (West Bengal), Guwahati (Northeast India), Jorhat (Northeast India), Rourkela (Odisha)
Position description:
Enhancing the sales of the assigned territory by ensuring the implementation of strategic initiatives at the ground level in the defined territory (Urban and Rural - Both)
SDE works along with VSO and ASM to ensure the execution of the following in the market. SDE will need to work the market 4 days a week.
The overall work will be governed using the SDE app. The ability to effectively deliver results, work with cross-functional teams is a very important skill required.
Primary Responsibilities:
- - To ensure that the beats are optimised wherein the minimum number of outlets is 40, and maximum is 60. Also, beats must not be overlapped, or jumped
- - SDE (U&R;) will be responsible to ensure that the beat targets are achieved
- - Optimising the routes for RSP's in the rural areas
- - Outlet wise targets to be followed using RFM logic, i.e. Recency, Frequency, Monetary
- # Key Outlet Relationship
- - Responsible for achieving the value targets of KAI
- - Responsible for achieving the bill cuts targets assigned for KAI
- - Achievement of visibility, i.e. merchandising targets for the assigned KAI
- # RS Reviews
- - Ensuring 100% achievement of RED targets for RSSM's
- - Tracking absenteeism and keeping a close watch on the mandays to ensure consistency in productivity
- - To check and monitor the RSSM's as per the infrastructure budgets
- - Responsible to keep the FF attrition in check
- # Trade relationships
- - Answering of Trade queries
- - Visits key outlets once every 15 days
- - Responsible for regular service to key outlets
- # Process
- - Reduction of time to settle manual & damage claims of RS & SS
- - Reduction in attrition of FF
- - SDE needs to have a funnel of backup Salesman/Distributor created which needs to be refreshed on a periodical basis.
- # Prospects Identification & Finalization
- - Identifying and finalizing the prospects for RSP, SUBD