Purpose
Own customer lifecycle transformation from lead generation to booking, collections, handover and customer service.
Key Responsibilities

CRM Strategy
Own Salesforce roadmap.
Improve sales productivity.
Improve customer experience.
Digital Transformation Strategy.
Sales Process Excellence
Lead management.
Chance management.
Channel partner management.
Quote, Approval and Inventory management
Sales forecasting.
Marketing Automation
Lead nurturing journeys.
Campaign tracking.
Attribution reporting.
Customer Journey Transformation
Booking journey.
Collections journey.
Handover journey.
Service request journey.
Business Process Training to end users
AI & Automation
Lead scoring.
Sales intelligence.




Automated workflows.
Customer self-service initiatives.

Desired Profile
6-10 years of Salesforce experience in Real Estate. SFDC Platform Administration certification is a must. SFDC Platform Developer certification will be added advantage.
Sales & Service Cloud expertise with implementation experience of Customer Journey in a Real Estate organisation.
Marketing automation understanding.
Strong stakeholder management.
Experience in handling Implementation Partner
Excellent communication skills.

📌 Head of Applications (Pune)
🏢 Mantra Properties and Developers
📍 Pune