10 Sep
|
Google
|
Gurugram
MINIMUM QUALIFICATIONS:
* Bachelor's degree or equivalent practical experience.
* 5 years of experience in media analytics, advertising sales, digital media
and marketing, consulting, or financial analysis.
* Experience with measurement techniques, including A/B Testing, Causal
Inference, Randomized Controlled Trials (RCTs), Geo experiments, Marketing
Mix Modeling (MMM), or Multi-Touch Attribution (MTA).
* Experience in data querying and analysis using SQL, Python, or R.
PREFERRED QUALIFICATIONS:
* 1 year of experience with marketing measurement and attribution techniques
(e.g., offline measurement, MMM, MTA, attribution) and Google advertising
products (e.g., Google Ads, Google Analytics, Google Marketing Platform,
etc).
* 1 year of client-facing experience, with the ability to influence across
levels.
* Knowledge of SQL, databases, and basic automation techniques (e.g.,
dashboards, automating custom reports, materializing tables).
* Ability to analyze large datasets and distill them into insights that are
presented in a logical and engaging story.
* Excellent written and verbal communication skills with the ability to deliver
easy and engaging stories to audiences of all levels.
ABOUT THE JOB:
As an Analytics Lead at Google, you are the bridge between data-driven insights
and business-changing decisions. Our Large Customer Sales teams work with the
world's most sophisticated advertisers to help them grow their businesses
through the power of Google Ads.
In this role, you will be a strategic consultant, helping our advertisers
navigate the complex landscape of digital measurement. You will work with
high-level stakeholders to implement data signals to improve ads
return-on-investment, design the experiments, implement advanced modeling, and
ultimately prove the value of advertising spend. You are a storyteller who uses
statistics as your language to influence the future of the advertising
industry.Google's Large Customer Sales (LCS) teams are strategic part
📌 Analytics Lead I, Large Customer Sales (Gurugram)
🏢 Google
📍 Gurugram