We are hiring for Lead Brand & Communication role at BiofuelCircle for Pune location.

Key purpose of the role:
To shape the category narrative around digitally enabled bioenergy commerce and establish BiofuelCircle as the defining platform and thought leader in the bio-carbon supply chain.

Responsibilities:
Brand & Communication Strategy & Execution
Corporate Storytelling & Thought Leadership
Product Positioning & Marketing Communication
Media Relations & PR
Digital & Social Communications

What Key Tasks will be involved?

Brand & Communication Strategy ·
Develop and execute BiofuelCircle's brand and communication strategy aligned with business strategy, growth priorities and brand positioning.
Translate business and customer insights into communication strategies, campaign briefs and narratives.
Develop communication frameworks for different stakeholder groups including industrial buyers, suppliers, farmers, partners, policymakers, employees and ecosystem stakeholders. ·
Ensure consistency of brand voice, tone,



visual identity and messaging across all customer and stakeholder touchpoints.
Act as the custodian of the BiofuelCircle brand and ensure every communication strengthens the desired brand perception.

Corporate Storytelling & Thought Leadership
Develop BiofuelCircle's overarching corporate narrative and storytelling platform.
Identify and build compelling stories around innovation, digital platform capabilities, technology, supply-chain transformation, rural ecosystem impact, customer success, sustainability impact, business growth and industry leadership.
Identify opportunities for leadership participation in industry forums, conferences, panels, podcasts, interviews and digital platforms.
Establish BiofuelCircle as a credible voice on bioenergy, biomass, circular economy, decarbonization and digital transformation of the bio-carbon supply chain.

Product Positioning & Marketing Communication
Develop explicit, differentiated and compelling positioning for B

📌 Brand Communications Manager (Pune)
🏢 Biofuelcircle
📍 Pune