Key Responsibilities
Brand Strategy & Positioning
Define and evolve the AI Next brand strategy, positioning, and value proposition globally.
Create compelling messaging frameworks that resonate with enterprise decision-makers, business leaders, technology leaders, and AI practitioners.
Ensure consistency of brand narrative across all customer touchpoints and marketing channels.
Drive category creation and differentiation in the rapidly evolving Enterprise AI market.
Thought Leadership & Market Presence
Develop executive thought leadership programs for AI Next leadership.
Drive industry narratives around Applied AI, Generative AI, Agentic AI, and Intelligent Automation.
Build compelling content strategies including reports, whitepapers, POVs, videos, keynote presentations, and customer success stories.
Partner with analyst relations teams to strengthen AI Next visibility among industry analysts and influencers.
Integrated Brand Campaigns
Lead global brand campaigns across digital, social, events, PR, analyst, and partner ecosystems.




Create high-impact launch programs for recent platform capabilities and innovations.
Drive awareness and engagement campaigns targeting enterprise buyers and industry stakeholders.
Corporate Communications & PR
Partner with PR agencies and corporate communications teams to secure media coverage and thought leadership opportunities.
Drive executive visibility through interviews, speaking opportunities, podcasts, webinars, and industry conferences.
Manage crisis communication readiness and reputation management initiatives.
Events & Ecosystem Marketing
Own strategic brand presence at industry conferences, customer events, roadshows, and executive forums.
Create impactful event messaging, experiences, and executive content.
Collaborate with alliance and partner teams to amplify joint marketing initiatives.
Brand Measurement & Insights
Establish brand health KPIs and measurement frameworks.
Track brand awareness, share of voice, analyst percepti

📌 Brand marketing (Bengaluru)
🏢 Edgeverve
📍 Bengaluru