SEO Executive / Senior SEO Executive

Location: Mumbai
Experience: 3-4 Years
Employment Type: Full-time

Job Overview

Key Responsibilities

SEO Strategy & Execution
- Perform keyword research, competitor analysis, and search intent mapping
- Create and execute on-page SEO strategies for websites and landing pages
- Optimize meta tags, headers, internal linking, schema, and content structure
- Conduct technical SEO audits and coordinate fixes with developers
- Monitor website health including crawl issues, indexing, Core Web Vitals, redirects, and broken links
- Track rankings, traffic, and SEO performance metrics regularly
- Work on local SEO, citation building, and Google Business Profile optimization where required

Content & AI-Driven SEO
- Use AI tools for keyword clustering, content ideation, topic research, and SEO content optimization
- Collaborate with content writers to create SEO-friendly blogs, service pages, and website content
- Optimize content for both traditional search engines and AI-driven search experiences
- Understand evolving trends like AI Overviews,



Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO)

Off-Page SEO
- Execute ethical link-building activities including guest posting, directory submissions, citations, social bookmarking, PR outreach, and niche outreach
- Analyze backlink profiles and monitor toxic links

Reporting & Analytics
- Prepare SEO reports using Google Analytics, Google Search Console, and SEO tools
- Identify growth opportunities through data analysis
- Present monthly performance updates and recommendations

Required Skills & Experience
- 3-4 years of practical SEO experience

AI Tools Exposure
- ChatGPT
- Gemini
- Claude
- AI content optimization and keyword clustering tools

Additional Requirements
- Positive communication and coordination skills
- Strong analytical mindset
- Ability to manage multiple projects and deadlines
- Basic understanding of HTML/CSS is an added advantage
- Strong understan

📌 Sr. SEO Executive (Mumbai)
🏢 Cations Digital
📍 Mumbai