We are looking for a performance-driven SEO Specialist to manage and scale organic growth across multiple travel and visa websites. The role requires solid expertise in ranking, traffic growth, organic lead generation and has hands-on knowledge with Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).

You will own 2-4 websites, primarily across the Travel & Tourism domains. You must understand these categories deeply and be able to run strategy, execution, monitoring, and reporting independently, without hand-holding.

Key Responsibilities

1. SEO Strategy & Execution
- Develop and execute SEO strategies across multiple domains (visa, travel, tours).
- Improve keyword rankings, organic traffic, and conversions.
- Manage on-page, off-page, and technical SEO activities end-to-end.

2. Technical SEO
- Identify and resolve indexing issues, crawl errors, and performance gaps.
- Work closely with developers on Core Web Vitals, site speed, and technical fixes.
- Ensure proper site structure, internal linking, and hreflang implementation for international targeting.

3.



Content Strategy & Optimization
- Plan and optimize high-intent landing pages (visa, visa change, travel routes).
- Guide content writers to align with search intent and conversion goals.
- Ensure content accuracy, consistency, and strong trust signals.

4. Performance Tracking & Reporting
- Monitor performance using Google Search Console, GA4, SEMrush, Ahrefs.
- Track rankings, traffic, leads, and conversions.
- Analyze performance drops (e.g., after Google updates) and implement recovery strategies.

5. Competitor & Market Analysis
- Analyze competitor websites across different regions.
- Identify keyword gaps, backlink opportunities, and content improvements.

6. Off-Page SEO & Authority Building
- Build high-quality backlinks through outreach, partnerships, and PR collaborations.
- Improve domain authority and overall website credibility.

7. AI Visibility Understanding (AEO / GEO

📌 Sr. SEO Executive (CBD Belapur)
🏢 ALPL Exim Services
📍 CBD Belapur