Job Title: Social Media Associate (Reels & Public Engagement)
Company: BeastDrive

Role Overview:
We are looking for a creative and energetic Social Media Associate who can create engaging reels, conduct public interviews, and represent BeastDrive on-ground and online. The goal is to build exciting content around adventure, obstacle racing, and fitness while attracting both youth and corporate audiences.

Key Responsibilities:
- Create Instagram Reels and short-form videos around adventure, obstacle races, and fitness
- Conduct public interviews (vox pop) in streets, colleges, gyms, and corporate areas
- Develop trending, relatable, and shareable content ideas
- Act as the face/voice of BeastDrive on social media
- Plan and execute content that promotes fitness participation
- Collaborate with marketing team for campaigns and event promotions

Content Ideas & Execution Strategy

1. Public Interview (Street Content)
- “Can you complete this obstacle challenge?” (live reactions)
- “1 fitness challenge = win free entry”
- “Corporate vs College students - who’s fitter?”




- “How many pushups can you do?” quick contests
- “Why don’t people workout?” (real opinions)

Goal: Raw, relatable, fun → high engagement

2. Relatable Fitness Content
- “9-5 job but no fitness?” mini skits
- “Gym vs Obstacle Race - what’s more fun?”
- “Expectation vs Reality of fitness journey”
- “POV: You signed up for BeastDrive”

Goal: Make fitness feel fun, not boring

3. Adventure & Obstacle Content
- Behind-the-scenes of obstacle setup
- “Can you beat this obstacle?” challenge videos
- Slow-motion action shots of participants
- First-time reactions after completing the race

Goal: Show thrill + uniqueness of BeastDrive

4. Corporate Audience Targeting
- “Stressed at work? Try this instead”
- “Corporate team challenge ideas”
- “Replace team lunch with obstacle race”
- Testimonials from working professionals

Goal: Position fitness as stress relief + team bonding

5. Youth Engagement Content
- Meme

📌 Social Media Executive (Bengaluru)
🏢 Ipremium care
📍 Bengaluru