Roles & Responsibilities:
- Should have a valuable understanding of Google Analytics.
- Complete responsibility of Google and Facebook Ads.
- Responsible for managing and optimizing online advertising campaigns, primarily using platforms like Google Ads and Bing Ads.
- End to End campaign management (from forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum leads).
- Ensuring campaigns achieve specific goals, such as lead generation, sales, or website traffic.
- Conduct keyword research and optimize the campaigns.
- Research and analyze competitor’s advertising links and strategize the best plan ahead for business.
- Optimize the ad copy, landing pages for the best lead quality.
- Optimize the campaigns regularly for improving the performance.
- Identify trends and insight, and optimize spend and performance based on the insights.
- Measure and report performance of all marketing campaigns, and asses against goals.
- Brainstorm new and creative growth strategies.
- Working with other team members, such as digital marketers, content creators, and web developers, to align PPC strategies with overall marketing objectives.
- Google AdWord Certification will be a plus.
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹30,000.00 per month
Work Location: In person
📌 Adword PPC Expert (Noida)
🏢 Moz Web Media
📍 Noida
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