We are seeking an experienced Application Engineer to serve as the technical authority for Flat Steel products and drive customer-centric technical solutions across key industry segments. The ideal candidate will combine strong metallurgical knowledge with customer-facing technical sales expertise to support product adoption, solve application challenges, and increase share of business across assigned accounts.
This role involves approximately 60% field engagement and 40% office-based work, working closely with customers, sales teams, manufacturing units, and product stakeholders.
- Appliances
- Solar
- Cable Trays (HVAC & Infrastructure)
- Pre-Engineered Buildings (PEB)
- Other Flat Steel Consuming Industries
Key Responsibilities Technical Support & Application Solutions
- Act as the technical expert for Flat Steel products and applications.
- Recommend suitable grades, thicknesses, coatings, and specifications based on customer requirements.
- Diagnose and resolve application failures such as:
- Forming cracks
- Coating peel-off
- Welding defects
- Corrosion issues
- Dimensional rejections
- Conduct technical presentations and specification workshops for customer design, quality, and procurement teams.
- Develop and promote best practices across customer manufacturing processes.
Product Development
- Identify and execute opportunities for:
- Grade upgrades
- Right-gauging initiatives
- Coating substitution
- Import substitution
- Value Analysis & Value Engineering (VAVE)
- Manage customer trials from planning through successful commercial approval.
- Prepare application notes, specification sheets,
and grade equivalency documentation.
Business Growth
- Analyze customer steel consumption and identify opportunities to increase share of business.
- Support Key Account Managers during technical evaluations and specification approvals.
- Drive new application development within existing and emerging markets.
- Perform competitive benchmarking and position solutions effectively.
Complaint Resolution
- Handle technical complaints end-to-end.
- Conduct joint inspections and root cause analysis.
- Implement corrective actions and ensure documented closure.
- Collaborate with plant quality, sourcing, and processing teams to eliminate recurring issues.
Knowledge Management
- Create technical content including:
- Application guides
- Grade selection tools
- Troubleshooting FAQs
- Best-practice manuals
- Support knowledge sharing initiatives for customers and field teams.
Desired Candidate Profile
Education
- B.E. / B.Tech in Metallurgical Engineering or Mechanical Engineering.
- Metallurgy specialization preferred.
Experience
- 15+ years of experience in:
- Application Engineering
- Technical Services
- Technical Sales
- Customer Quality
- Steel Manufacturing Operations
- Solid hands-on exposure to Flat Steel products and manufacturing processes.
- Customer application engineering
- Proven experience in resolving customer application issues and converting technical recommendations into business growth.
Preferred Industry Background
- Steel Manufacturing Industry
- Flat Steel Manufacturing
- Quality, Technical Services, Application Engineering, Customer Quality, or Product Development functions within steel plants.