We are looking for a candidate who can manage Modern Trade vertical in the assigned regions and ensure planning and implementation of actions plans to reach annual sales targets based at Kolkata. Key responsibilities: Action Planning & Implementation - To lead the Organized Trade verticals for DFM brand. - To service, develop and manage a sales team and portfolio of accounts in line with the Brand / sales strategy. - Build an excellent partnership and exceptional cooperative working relationships with chains, conduct JBP with main clients on an annual basis. - Manage region & accounts sales growth and profitability in line with company objectives. - Create and implement an annual business plan considering all levers of growth: commercial agreements, marketing actions, merchandising and retail opportunities, terms of trade, securing high voltage visibilities. - Monitor the region & accounts’ performance against business plan and develop alternative strategies when needed. - Communicate critical business information to the appropriate internal contacts for further action. - Work closely with Marketing to define monthly promotions & visibility calendars across the chains & region managed. - Completion of all administration account and internal completed on time and 100% accurately. - Plan, negotiate, and finalize the annual promotional calendar / activation.



Relationship Management - Establish a sound working relationship with main accounts and ensure a Win-Win situation for both parties. Trade Visits - Conduct regular trade visits with sales force. - Continuously monitor and improve brands merchandising presence. Experience and Education Required - Successful track record of working in organized trade vertical, especially in Modern Trade in a senior role, experience of managing big chains like (Reliance /D’Mart) would be ideal. - Strong external stakeholder management and negotiation capability. - A minimum of 5 to 7 years sales experience with a leading FMCG company. - Business Administration/Sales/Marketing Degree/Diploma from an accredited university. - Strategic Business Planning and financial analysis to drive growth and profitability – understanding commercial and marketing levers in the MT context. - Leveraging Internal collaboration - especially supply chain. - Presentation and Communication skills. About the organization: DFM Foods, established in 1984, is a leading manufacturer of packaged snacks in India. Its introduction of the first-ever packaged snacks, Crax Corn Rings, revolutionized the market. Over the past 40 years, DFM Foods has delighted consumers with a diverse range of snacks, such as Crax Rings, Curls, Fritts, and Natkhat, as well as a variety of namkeens and potato chips. To ensure consistent quality, DFM Foods has advanced manufacturing facilities in Ghaziabad, Greater Noida, Kashipur and Howrah.

📌 Key Account Executive (Kolkata)
🏢 DFM Foods
📍 Kolkata