11 Sep
|
D Globalist.
|
New Delhi
11 Sep
D Globalist.
New Delhi
Location: Delhi
Employment Type: Full time, Work from Office
Experience: 1–3 years
About D Globalist
D Globalist is a global business expansion accelerator helping startups, scale-ups, and founders explore and enter international markets. We work across market expansion, global mobility, partnerships, and strategic business opportunities.
We are looking for a performance-focused Ads Specialist who can take ownership of our paid advertising efforts and help us consistently generate high-quality leads and conversions across our business verticals and events.
Key Responsibilities 1. Paid Advertising & Campaign Management Plan, launch, manage, and optimize paid campaigns across Meta Ads, Google Ads, Linked In Ads , and other relevant platforms. Develop campaigns for lead generation, event registrations, brand awareness, and conversion objectives. Set up and manage campaign structures, audiences, targeting, budgets, creatives, and bidding strategies. Conduct A/B testing of ad creatives, messaging, audiences, landing pages, and campaign formats.
Monitor campaign performance on a daily/weekly basis and make data-driven optimization decisions. 2. Lead Generation & Conversion Build and optimize campaigns focused on generating qualified leads , rather than simply maximizing lead volume. Work closely with the Sales and Business Development teams to understand lead quality and improve campaign targeting. Track the complete funnel from ad → landing page → lead → call → conversion . Identify drop-offs and recommend improvements to increase conversion rates and reduce acquisition costs. 3. Analytics & Reporting Track key performance metrics including CPL, CAC, CTR, CPC, CPM, conversion rate, ROAS, lead quality, and campaign ROI . Prepare regular performance reports and insights for management. Identify trends, opportunities, and underperforming campaigns. Maintain accurate campaign and performance tracking across relevant dashboards and spreadsheets. Use tools such as Google
📌 Ads Specialist (New Delhi)
🏢 D Globalist.
📍 New Delhi