Role & responsibilities
Develop and execute project marketing and launch strategies.
Drive ATL, BTL, Digital, Social Media, PR and branding initiatives.
Plan and manage lead-generation campaigns and optimise CPL/ROI.
Work closely with Sales, CRM and Channel Partners to achieve business targets.
Manage creative, media, digital, PR and event agencies.
Plan and control marketing budgets and campaign spends.
Track market trends, competitor activities and customer insights.
Lead and mentor the marketing team
Preferred candidate profile
15+ years of marketing experience, preferably in real estate.
Solid experience in project launches, branding and lead generation.
Excellent understanding of digital, ATL/BTL and performance marketing.
Solid analytical, communication and stakeholder-management skills.
MBA/PGDM in Marketing preferred.
📌 Agm Marketing Pune
🏢 Vtp Realty
📍 Pune
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