This role will act as key member to the implementation of Expert Sales &

- Demand Generation Strategy across geographies assigned in line with the company’s overall business strategy

Responsibilities

- Prescription Generation: Drive favorable prescriptions/recommendations for assigned Expert brands through effective scientific engagement with HCPs.

- Secondary Sales Growth: Achieve targeted secondary sales growth at Expert Mapped Pharmacies (EMPs) for assigned brands.

- Business Development: Identify and capitalize on new business opportunities within the assigned geography, ensuring category penetration and adoption.

- KPI Compliance: Ensure 100% adherence to personal productivity KPIs:

- DIF 23

- 95% Coverage Compliance

- 10 DCA / 9 CCA monthly minimum

- Actively engage and build relationships with Key Opinion Leaders (KOLs) and Key Business Leaders (KBLs) via CMEs, RTMs, symposiums, conferences, and in-clinic interventions to drive recommendations and minimize de-recommendations.

- Reporting Discipline: Timely and accurate submission of tour plans, call reports, monthly reports, and attendance via the SFA App/geo-tagged reporting system.

- Collaborative Sales Execution: Coordinate with GT sales teams to ensure alignment on stock availability, activations, recommendation updates, and market feedback

- Leadership Behaviors: Demonstrate skilled leadership by proactively managing conflicts, adhering to compliance standards and company policies, and maintaining open,



transparent communication

- Regulatory Compliance: Strict adherence to all industry regulations, company SOPs, and governance protocols.

- Achieve Secondary Sales Targets at Expert Mapped Pharmacies (EMP) for assigned brands.

- Drive Prescription Market Share (RxMS) Growth for promoted brands, tracked via Rx Audit reports (e.g., IQVIA).

- Execute Sales Strategies: Align with national marketing plans while customizing for local market dynamics in line with overall strategy.

- Provide Competitive Intelligence: Systematically capture and share insights on competitor activities and market movements.

- Ensure Full Regulatory and Compliance Adherence in line with industry regulations, company policies, and SOPs

Requirements

- Preferred Qualification: Graduate in Pharmacy or Science.

- 2-5 years of overall work experience in Pharma/ Expert Sales in FMCG/ Consumer Healthcare

- Strong Commercial &
- Business Acumen

- Field Performance Management &

- Execution Excellence

- Market Analysis &

- Trend Identification

- Strong KOL Engagement &

- Relationship Management

- Data Integrity, Reporting Accuracy &

- Record Maintenance

- Highly Proactive &

- Results-Oriented

- Ownership Mindset with Initiative-Taking Approach

- Willingness for Extensive Travel

- Strong Communication &

- Stakeholder Management Skills

- Analytical Thinking, Problem-Solving, and Negotiation Skills

📌 Expert Business Executive (Chandigarh)
🏢 Zydus Wellness
📍 Chandigarh